KODAK CELEBRATES ITS SUPPORT OF THE MOTION PICTURE INDUSTRY AS OFFICIAL PARTNER OF CANNES FILM FESTIVAL FOR 21ST CONSECUTIVE YEAR
Sponsor of Prestigious Camera d’Or Award Since 1987
Cannes, France, May 5 – For the 21st consecutive year, Kodak will be the official partner of the Cannes Film Festival and sponsor of the Camera d’Or prize, awarded to the year’s best feature-length film submitted by a first-time director.
Several senior Kodak leaders will be in attendance throughout the 12-day festival to mark another successful year for motion picture film, which includes the launch of a Kodak’s new film platform, VISION3, and several advancements in the realm of image enhancement technology.
“Kodak is well known for its long standing support of the motion picture industry and its relentless effort to provide best-in-class service,” said Kim Snyder, newly appointed president and general manager of Kodak’s Entertainment Imaging Division. “We are very proud to be able to partner with one of the most well-attended and important industry events of the year. It draws a huge number of filmmakers from all over the world to this city every year, which gives Kodak a great opportunity to host our customers and show them how committed we are to the industry and to motion picture innovation.”
According to Snyder, Kodak has an exciting year ahead with several announcements in both the areas of origination and postproduction expected in the coming months.
Also on hand will be Laurent Dartoux, the new general manager of Kodak’s motion picture business in Europe, Africa and the Middle East, vice president Entertainment Imaging. Prior to this appointment, Dartoux was general manager of Kodak’s worldwide Film Capture business.
“Throughout the year and during this Festival, Kodak works very hard to provide a unique level of service and support to filmmakers from around the world through our unique, global network and advanced technologies,” said Dartoux. “At Cannes, we are able to provide our customers with many valuable networking opportunities. We also partner with several organizations to sponsor the work of new filmmakers, and to showcase their talents at this important venue.”
Kodak continues to endorse the prestigious Camera d’Or prize, the second most significant award at Cannes, after the Festival’s Palme d’Or. The winner of this year’s Camera d’Or will receive 50,000 euros worth of Kodak 16mm or 35mm color negative film.
Kodak puts special emphasis on the promotion and distribution of features from first-time filmmakers. And, to ensure consistent support of the Camera d’Or prize, Kodak provides additional aid, through product donations, to young directors through its partnership with Cinefondation, whose main objective is to garner recognition for young filmmakers worldwide by presenting their films at Cannes and to facilitate their professional training and placement within the industry.
Kodak also places high value on the short film category, both as its own art form and as a steppingstone to full-length features. For the fifth year in a row, the Kodak Discovery Prize for Best Short Film at the International Critics’ Week will showcase an international selection of short films, with the winner receiving 3,000 euros worth of Kodak motion picture film products.
Kodak also joins forces with the Short Film Corner at Cannes, helping to bring together international buyers and distributors of short films with new and independent filmmakers at several ‘meet and greet’ receptions. Additionally, the Kodak 2008 short film selection for the Clermont-Ferrand International Short Film Festival will be available for viewing at the Short Film Corner, inside the Palais.
Throughout the Festival, Kodak will be hosting its professional clients from around the world in its Hospitality Suite, situated in the heart of the International Village behind the Riviera. With more than 15,000 visitors in 2007, the Kodak Hospitality Suite remains one of the premiere meeting and networking places at Cannes.
Kodak products will also be on display, including the Kodak Digital Cinema Cineserver JMM 3000, utilized this year to screen entries for Critics' Week competition at the ‘Espace Miramar’ theatre.
“At this year’s Festival, more than ever, Kodak will demonstrate its commitment to develop improved solutions for the needs of today’s motion picture professionals – as well as those of the next generation,” said Dartoux. “The most senior leaders of the division will be available to customers and media during the 12 days of the Festival, and we are all prepared to share our excitement and enthusiasm as we drive improvement and changes for the future of this business.”
If you are interested in attending any of the Kodak sponsored events throughout the Festival, to get your VIP pass for the Kodak Hospitality Suite or to find out more information about Kodak at Cannes, please visit www.kodak.com/go/cannes or contact your local representative.